Check with your local IRS if your business requires the collection of Federal Excise Taxes. Some states require certain businesses to hold “occupational permits”. Any interstate business is subjected to federal regulations through the Federal Trade Commission.
Any business that sells or distributes food.
In any manner will always require a county health department permit. Any business that handle flammable materials or attract large crowds of people. Will require inspection by a fire marshal.
The local fire department has the authority to inspect your premises whenever they want. Any business that burns anything, discharges anything into sewers, or use any gas-producing product. Will require an air or water pollution control permit.
Each city has its own rules on display signs, check before you have a sign made for your business. Some other things to consider before opening for business is if you intend to employ employees. If so, you will be required to deduct Federal Income Taxes, and Social Security payments from their salaries.
This will require your filing for a Federal Tax Number.
To protect your business investment, you will need business insurance. Basically, you need a policy that covers general liability, fire, workmen’s compensation, business interruption. Vehicle, burglary, robbery, life & accident, key man, and fidelity bonds.
Any variety of bad things can really toss your business into a tailspin. However if you have set up a detailed business plan before starting, your losses will be minimal. The most crucial component of your ultimate success will be your business preparation.
Success takes planning. In the direct marketing arena, email is surely the best thing that has happened. Since bulk mailing rates were introduced.
The cost involved with sending thousands.
Or even millions of sales letters by email is almost negligible. When compared to the cost of mounting a similar direct marketing campaign through traditional ground mail. Yet direct marketing by email can be dangerous territory for those who are not armed.
With at least some knowledge of the rules, guidelines, and accepted methods involved. Avoid spam at all costs! Email message that you send to someone who did not specifically request information from you.
Can be considered Spam, or UCE (Unsolicited Commercial Email). Although the temptation may be great to send your sales message to any and every email address you can find. Be aware that this practice can, and probably will result in the loss of ISP and web hosting service.
You may also be subjected.
To legal charges and financial backlash. From anyone who has been harmed by your activity. You should become familiar with the U.S. Federal CAN-SPAM Law that was signed into effect 16 December 2003.
Choose keywords that reflect the benefits of your offer, and weave them into an eye-opening headline. Internet users have become somewhat numb to email offers. Partly because of the huge influx of spam messages that flood the bandwidth daily.
This makes it even more important to introduce your legitimate offer with a compelling headline. Keep in mind that the subject header in most inboxes is comparatively small. Limit your headline to 50 characters and spaces or less, while delivering an attention getting punch.
Subject lines can not be deceptive.
Or misleading in anyway. Please make sure you review all your subject lines. Make the appropriate changes if necessary.
Some examples of possible deceptive subjects. If you actually have members making that kind of money then it is fine to use “Make $5,000 within 2 weeks!” If you actually did call and left a message then that is fine to use “I called you last night but you were not home?”