OK Go, the alt rock band hailing from Chicago who became famous for their visually stunning videos, has wowed the world again. Just like the treadmill-dancing “Here It Goes Again” music video and their optical illusion-laden “The Writing’s on the Wall,” their new release is a showstopper. The video for “I Won’t Let You Down” involved lots of people, umbrellas and good timing. Keeping up their reputation for tight choreography and crazy, large-scale sets, this video features a huge cast of umbrella-wielding backup dancers and aerial shots. It also features the Honda UNI-CUB, described as a “personal mobility device” that operates basically like a scooter without handlebars.
We’re not sure how well the UNI-CUB will catch on, but it works great in the video.